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2017 Industry Innovator Viewpoints

2017 Industry Innovator Viewpoints

The viewpoints come from David E. Cole, Chairman Emeritus at Center for Automotive Research, Dr. Mac Reynolds, Biomechanics + Ergonomics Lab at Michigan State University, and Mike Kolich, Supervisor of Global Seat Comfort at Ford Motor Company. Take a look into this brand new book to discover their viewpoints on: 

  • The main challenges in the next 3-5 years regarding safety, systems and comfort
  • How to tackle the shortage of technically sophisticated talent for future vehicle systems
  • What has been done to improve seat shape design in the past few years
  • The differences between pressure vs. load distribution in order to set a new standard for seat positioning  


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